Customer segments
Group customers by their store data, see how many the helpdesk knows in each group, and use a segment as a draft campaign's start condition in ACR.
On this page
A segment is a saved group of customers, such as customers with two or more orders and none in the last 90 days. AI Journey > Segments lists them, and admins create, edit and delete them.
Rules#
A customer has to meet every rule in the segment.
| Rule | Comparisons | In ACR |
|---|---|---|
| Orders placed | is at least, is at most | Yes |
| Total spent, in the store's currency | is at least, is at most | Yes |
| Days since the last order | is at least, is at most | Yes |
| Country, as two-letter codes such as US, CA | is, is not | Yes |
| Has bought before | yes or no | Yes |
| Store customer tag | is, is not | No: ACR does not receive store customer tags |
The count#
Each segment shows how many customers match out of the customers with store data in the helpdesk. The helpdesk counts from the Shopify data it keeps for each customer, so customers who never wrote to you and were never looked up are not in it. Customers with no orders never match a rule on days since the last order. A helpdesk with more than 50,000 customers with store data counts the first 50,000 and says so.
ACR applies the same rules to its own shoppers, using the orders ACR has recorded, so the number of shoppers a campaign reaches can differ from this count.
In ACR#
Under each segment, In ACR shows the start condition ACR would use, written in ACR's own condition language, and names any rule left out. To use it, open a draft campaign and choose the segment under Who it starts for; see Draft and try a journey.
Editing or deleting a segment does not change campaigns that already use it: ACR keeps the condition it was given.
Related articles
- Draft and try a journeyMake an ACR draft from AI Journey, write its texting and email guidelines or ask the AI agent to, set who it starts for, play it through with a made-up shopper, and pause a running campaign.
- AI Journey and ACRAI Journey is the helpdesk's view of Growth Dept ACR, which texts, calls and emails shoppers for your store. How to connect it, which journeys it runs, and what stays in ACR.
- Connect your Shopify storeLink your Shopify store with the Growth Dept Helpdesk app, a custom app's token or Growth Dept's own connection, then turn on order actions.
- AI Journey analyticsACR's figures for its campaigns in the helpdesk: shoppers reached, engaged and reaching the goal, revenue ACR credits per currency, and reach by channel.
Still stuck?
Write to the Growth Dept team and a person answers. Say which helpdesk you work in and what you were trying to do.